Your questions, answered
-
Someone who does the job of a Chief Marketing / Communications Officer without sitting on your payroll full time. Strategy, leadership, hands-on delivery, all the thinking a CMO / CCO brings, minus the cost of hiring one outright. For most businesses, it's the fastest way to get senior marketing communications firepower exactly when they need it, not a year after the budget finally gets approved.
-
Plenty. Even the best CMOs / CCOs can't be everywhere at once. Butter slots in alongside your existing leadership for the bid that needs extra firepower, the campaign that needs hands-on delivery, or the specialist content and communications work your team doesn't have capacity for. Think of it as senior reinforcement, not replacement.
-
Butter isn't one-size-fits-all. Need a brochure, well written, well designed, done properly? That's a project, scoped and priced as one. Need a photoshoot, a single campaign, a rebrand? Same deal. The fractional CMO / CCO model is there for businesses who want ongoing senior leadership. Most clients start smaller than that, and some stay there. Both are Butter.
-
Absolutely! Not every business needs a marketing communications partner, some just need one thing done well. Butter takes on standalone projects, brochures, photoshoots, single campaigns, a piece of content, and delivers them properly, without requiring a bigger commitment to get there.
-
That’s perfect because we don’t sell services. We offer solutions.
Let’s start with a conversation and Butter can scope an engagement around the actual problem, not a fixed menu, so if you're not sure whether you need a project or a partner, that's exactly the conversation we’ll have first.
-
The ones building Australia. Infrastructure businesses, construction and engineering firms, companies chasing or delivering major government contracts. Federal, state and local government, as well as ASX-listed multinationals down to ambitious SMEs punching above their weight in the tender market.
-
Infrastructure, transport, construction, engineering and government services. B2G, B2B, B2C, we've worked in the regulated, politically sensitive, high-scrutiny end of all three, and know how differently they each need to be handled.
-
A retainer means we're in your business every month, owning the strategy, running the activity, answering for the results. A project has a start, an end, and a fixed scope, a brochure, a photoshoot, a bid, a campaign, done and delivered.
-
Yes. Butter is based in Melbourne, but the work happens wherever the client is, nationally and remotely, with on-site time when the project actually calls for it.
-
Agencies sell you a team and a process. Butter is one senior operator who's actually run marketing and communications functions from the inside, not just advised on them from the outside.
-
Send an email, or fill in the form. First conversation costs nothing and comes with no obligation, we just want to understand the problem before we talk about anything else.